Research Into Existing Music Video: Zara Larsson - Lush Life

 I looked at Zara Larsson’s song music video for Lush Life.

I looked at the Mise-En-Scene that was used throughout this video.

Clothing used throughout this video were lots of black and white. They then added gold and a bright colour to each outfit to make them catch people’s eyes and stand out. The gold may have been used to represent the name of the song ‘Lush Life’ as gold is seen as expensive and a glamorous thing to be wearing. The outfits were all simple but when gold and a bright colour was added to the outfit, they became glamorous and more interesting.

In the music video they Zara wore three different outfits. One was lots of black and was a laid back and tomboy style.The second was a white dress white bring blue and gold. This showed of her girly side. The third was a mix of both the girly and tomboy style which was also accessorised with gold. I feel that they have done this to show the different sides to her personality and her interests like dancing.

At the start of the music video she rips off and throws away her gold necklace which may represent her throwing away or trying to put her love in the past/behind her.

The makeup that Zara is very natural. This may be because of her age and they wanted people to know that she is only 17 years old and is still young.

Zara’s lips and a peach/pink colour which is bright but still very natural. Zara’s eye have different tones of brown eyeshadow on and skin tones to create a subtle smokey eye effect. There is a lot of eyeliner on her eyes which makes they stand out but not too much. Zara’s hair is a natural blonde colour, which sticks to the theme of showing she is young, but is slightly curled.

The scene in which the video was taken was the same throughout, it was in a blank walled studio.

The camera shots used at 0:06 seconds into the music video was a slow motion shot if her ripping off and throwing her necklace backwards over her shoulder. This may have been put in slow motion to emphasize her throwing away or putting her love in the past. There is also a mid-shot at 0:11 seconds into the music video. There are some long shots ate 1:34 and a behind the shoulder shot at 2:31. The music video also started at 0:04 and finished at 2:57 with a close up of Zara. The whole way through the music video there was static camera movement. The subject moved (Zara).

One editing technique used in this music video is colour filters. These colour filters changed to the beat of the music. There was also actions and animation to go with the lyrics if the song. For example, at 1:14 there were love hearts. Another example is at 1:53 to 1:56 the background lighting and colour changed to go with the lyrics of ‘All night, all summer’. There was also a black and white filter on at some times but they left the colour of the jacket. This made it stand out and maybe way trying to show that she is unique and different. At 0:56 to 0:58 there is sweep editing form one shot to another.